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Interpreting the sales from our stores, online store, global stockists and press teams we present the styles in our collections that are most popular and trending now.
As many of our Originals have been available for nearly 40 years, it is no surprise that they are often ever present in the trending now category. Even amongst those we can see that certain styles or colours rise in popularity to be replaced by one or other of the Original designs.
We adhere to our brand values and stay true to our products and culture, so do not expect that our trending now section will conform to direction of fashion trend predictors or influencers.